Neo has announced the launches of its latest phone, the Neo Ellipse. The Neo Ellipse measures 110 x 44 x 15 mm, with a semi reflective dark finish and a molded chrome center spine. The phone is 15mm thick at the very center and tapers down to just 3mm on each end. The Neo Ellipse will be launched in the GCC and a few Asian markets by October 1st and other markets will follow soon after. The Neo Ellipse will also be available for sale on the www.stuffbyneo.com website.

Neo has also launched in Hong Kong and the three major cities of India; namely, Bangalore, New Delhi and Mumbai. “We have started sales this month into the major retail chains like Hotspots, Cellucom and The Phone Store,” says Amjad Ali, Senior Vice President of Neo DWC-LLC. He continues to say, “It has taken us some time to enter this market but now that we are in, our design driven brand will add some flavor to the Indian mobile phone market.”

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