An interesting patent application published this week shows a landline phone capable of displaying contextual adverts to users based on a number of parameters.

The patent document, discovered by ZDNet, shows how the Internet Protocol Phone System would be able to display Google Ads as well as other HTML and image adverts downloaded from the internet.

According to ZDNet the device would geotarget adverts depending on user location: "Since the GUIs are downloaded from a server connected to the internet, the pages displayed on the display screen can be varied according to personal preference or according to temporal and/or geographical criteria, e.g. advertisements can be sent depending on the time or day, month or year to telephones depending on their location (houses, apartments, hotels)."

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