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Report shows adults biggest consumers of mobile games |
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Written by Kristin
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Tuesday, 01 May 2007 |
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 According to The NPD Group, a leading consumer and retail information company, in an average month more than 29 million consumers play video games on their mobile phones and more than 7 million download games to mobile devices.
These days, however, you’ll find more adults than teens interacting with mobile games. In fact, consumers between the ages of 25 and 34 not only download more games than any other age group, but also play them more and are more likely to plan to purchase additional games in the future.
Last year 29 percent of games were downloaded by consumers aged 25 to 34, 27 percent by those aged 18 to 24, and 15 percent by teens between the ages of 13 and 17. Although teens are the most likely to download games there aren’t as many of them as in the adult groups. In terms of playing games about half of mobile gamers in the 25-34 age bracket play games at least once a day, while the figure for teens was 41 percent. The results are based on an ongoing monthly service of about 75,000 US people. Source |
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Last Updated ( Tuesday, 01 May 2007 )
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